Developed for a professional high-res textures database venture brand. Inspired on commercial and industrial marking with stencil style. It’s simple and strong, widely usable and recognizable in a lot of ways. Is so urban and an universal marking expression, applied with spray paint, chalks, pencils, etc. on floors, walls, wood, cardboard and a never ending posibilities of surfaces.
The logo is a simple custom made typographic solution. The main use of the brand textures over other textures, merging, masking, overlapping or including covering them, as positive and negative shape, getting a playful way of using the brand and the products of the company and a wide behavior of the brand's use.
Some logo variations